Christopher Bailey staged Burberry’s first see-now-buy-now collection at London fashion week. Inspired by Virginia Woolf’s 1928 novel “Orlando,” the lineup featured Victorian ruffles, floral prints and romantic tulles. The focus for both men and women was on separates in the form of capes and coats with miles of military braiding, and cropped jackets with gold tassels.
“I think our industry is changing quite dramatically, as are all industries, because of technology, because of different behaviors,” he said. “I wanted to try to reflect that a little bit in the collection, having these very historic parts to the collection, historic references and crafts, but also have a real modernity and a contemporary approach to the way we communicate this collection.”