campaign

MIU MIU CROISIÈRE 2019 CAMPAIGN

MIUMIU_RESORT19-flaunt_DPS1

The Miu Miu Croisière 2019 campaign captures this essence – of constant change, of intrigue and interaction. Shot by Alasdair McLellan at Hotel Regina in Paris, with creative direction and styling by Katie Grand featuring models: Gwendoline Christie, Lucan Gillespie, Taylor Hill, Kendall Jenner, Adriana Lima, Ariel Nicholson, Cami You Ten, Zoe Thaets and Naomi Chin Wing.

A hotel is a point of endless rendezvous and interaction, both a destination and a starting point: a threshold between familiarity and the hitherto undiscovered. Inside a hotel’s rooms and suites, labyrinthine corridors and vestibules, personas are easily worn and shrugged off, different roles assumed and exchanged – a million stories can be told. A hotel is a space open to reinvention of the self.

The grand public space of the lobby or foyer marks a point of convergence, a spontaneous and unexpected arena for the exchange and interchange of distinct characters. A proscenium arch under which personalities are perceived, discerned, redefined as guests mill around, blurring lives together. A hotel is a paradox – simultaneously intimate and expansive, private and public. It is an ephemeral space – a home, but only for a night.

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Categories: campaign, Style

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