Dior‘s creative director Maria Grazia Chiuri has been awarded the Legion of Honour hours after the luxury fashion brand’s Couture Fall 2019 fashion show.
The designer was handed the honour by France’s gender equality minister, Marlène Schiappa, who praised Chuiri for her use of feminism and activism in her work.
“Receiving such an important honour in France, which represents fashion and culture, and from the hands of a woman like Marlene Schiappa, who expresses the most important values for me, is a new emotion,” Chiuri said, before calling on young women to “believe in themselves and follow their instincts”.
“Dior is a maison that represents femininity, and for this reason I believe that my commitment is to make women aware of their potential, and I thank the maison that supports me to give a voice to women and their work,” Chiuri said.
“Their commitment can change the world.”
Chiuri started her career at Italian fashion brand Fendi, where she was part of the accessories team that designed the legendary “Baguette It” bag, before working at luxury Italian house Valentino where she eventually became co–creative director with her longtime design partner, Pierpaolo Piccioli.
In 2016, Chiuri left Valentino to become Dior’s first female artistic director and has spent the last three years transforming the brand from one of the most feminine houses to one of the most feminist.