REDValentino Spring Summer 2018 Campaign

REDValentino introduced its Spring Summer 2018 ad campaign. A multicultural spin to gentleness. Romance from an ethnic perspective. The dreamy landscapes of Dungeness enhance the beauty and energy portrayed in the campaign. Models Mariana Zaragoza, Lily Nova and Adrienne Jüliger pose for Chloe Le Drezen. Styling by Emma Wyman, hair by Teiji Utsumi and makeup by Athena Paginton.

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Christopher Kane Spring Summer 2018 Campaign

Featuring the Dutch model Kiki Willems, with photography by Alasdair McLellan, the latest Christopher Kane campaign takes the narrative of the Spring-Summer collection one step further. Shot in suburban Streatham – one time London home to the collection’s muse, Cynthia Payne – a filmic approach is utilised to explore both a terse and teasing interior world. Mildly retro and slightly kitsch, the interiors of this suburban environment are echoed in the clothing of the collection. From elegant, forties housecoats to desultory dusters, the inspirations range from the utterly refined to the most commonplace household objects fetishized. Ideas of the prim and the perverse, the elegant and the everyday combine in wipe-clean surfaces, doily-like lace, bleach bottle hues, sinuous satin and laundry lingerie.

“I have always been obsessed by that pristine woman – so clean, so proper, yet having an emotional breakdown,” says Christopher Kane. “We wanted to look at that in the campaign; the idea of interiors, of a closed domestic world, both clean and kinky, and how the Christopher Kane girl would inhabit it. Kiki is the model that personified this collection for us and brought it to life in the campaign; elegant yet cheeky, mysterious and mischievous – she really has it all.”

Once again, the Christopher Kane girl makes her own world, has her own elegance and does not give a damn what anybody else might think of her.

Photography: Alasdair McLellan

Model: Kiki Willems

Art Direction: Jo-Ann Furniss

Hair: Anthony Turner

Make up: Lynsey Alexander

Set Design: Poppy Bartlett

Tom Ford Spring Summer 2018 Campaign

Tom Ford unveiled his Spring Summer 2018 ad campaign images, shot by Steven Klein with top models Joan Smalls, Imari Karanja, Fernando Cabral, Adam Senn and Karen Elson. In charge of styling was Carine Roitfeld.

The Key Trends For Spring/Summer 2018 | NET-A-PORTER

Welcome to the new season. Be inspired by the key trends and hero looks to invest in for spring/summer 2018. For its latest campaign, Net-A-Porter travelled to Mexico City to showcase four trends that will dominate the new season, as informed their buying experts: Naturals, Modern Prairie, New Suiting and ‘80s Flashback.

Shop the key trends for Spring/Summer 2018 at NET-A-PORTER.

Natural Selection – Let fashion’s palate cleansers inspire a fresh start as denim gets stripped back in all white, the crisp trench gets a new twist and out most wanted bags arrive with haute-spun appeal.

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Fashion Flashback – A feeling of nostalgia ruled the runways this season, marking the ultimate comeback of power dressing. Feel the fever in designers’ riffs on mini lengths, and finish with showpiece earrings for an extra surge of glamour.

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On the Prairie – Spring signals a shift in direction when it comes to femininity. Team ditsy-floral dresses, vintage prints and tiered silhouettes with the cowboy boot—the coolest partner around—to master the edgier mood.

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Suit Reboot – It’s time to transition your tailoring. While the check continues its reign. the short suit returns—plus, don’t miss every covetable spin on the classic pinstripe The result? Uniforms that are anything but stuffy.

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Chanel Couture Spring 2018

Chanel’s Spring Summer 2018 haute couture was presented at the Grand Palais, Paris, where Karl Lagerfeld installed a French garden. He chose the garden setting for Chanel’s spring couture show because he was feeling for that French je ne sais quoi.

There were tweed suits, feathered frocks, crystal embellishments, bouquet-topped veils. The flower power continued through the palette dominated by mostly gentle pinks with occasional outbursts of vibrant color.

« HAUTE COUTURE IS THE EXTREME LUXURY. IT IS PERFECTION WITH A UNIQUE PERSONALITY. IT HAS TO DO WITH PATIENCE AND WITH MODERN AND CURRENT TIMES.» KARL LAGERFELD

GIVENCHY SPRING SUMMER 2018 CAMPAIGN

Artistic director Clare Waight Keller presents Givenchy’s Spring-Summer 2018 campaign, shot in a private mansion in upstate New York by Steven Meisel. The intimate ambiance has a Surrealistic current running through it: A group of young rock kids seem to be lingering on as if emerging from an all-night party.

“I wanted the models’ attitude to be engaging so I asked them to just be themselves (…) I think that they really capture the spirit of a generation that loves fashion, but most of all they love making it their own.”
Clare Waight Keller

Dior Spring Summer 2018 Campaign

For this campaign shot by Patrick Demarchelier, Maria Grazia Chiuri chose the model and artist Sasha Pivovarova, who had opened the ready-to-wear spring-summer 2018 show in jeans and a t-shirt printed with the title of the Linda Nochlin essay, “Why Have There Been No Great Women Artists?”

These portraits of women with angular faces and large mesmerizing eyes are very personal to Sasha as they are a reflection of her and her emotions. The creative process is reminiscent of Niki de Saint Phalle’s, Maria Grazia Chiuri’s primary source of inspiration for this collection. The advertising campaign’s aesthetics also evoke another inspiration: the 1960s, and with them a spirit that’s equal parts artistic, feminine and cheekily playful.